Marketing Results
- A leading Energy Supplier used Bank of America Championship tickets as an incentive to fill out a customer satisfaction survey. RESPONSE INCREASED BY 25%.
- A well known Consumer Products company tied in a retailer for a Bank of America Championship Sweepstakes. SALES OF FEATURED PRODUCT INCREASED BY 300% over the course of the promotion.
- A Software Company with a local Boston Office credits CLOSING A $1,000,000 SALE in part to time spent with a prospect in its skybox at the Bank of America Championship!
- A Car Manufacturer generated OVER 2,500 QUALIFIED LEADS through on-site marketing at the Bank of America Championship.
- A Vacation Marketing Company ATTRIBUTES SEVENTY (70) SALES to its sponsorship of the Bank of America Championship.
A
Case
Study (PDF) shows how one consumer foods company had a 300% increase
in their featured product during a six week merchandising event.